McDonald's is facing a harsh new reality as customer behavior shifts

When it was first founded in 1940 as a burger joint selling 15-cent sandwiches, it was hard to imagine that McDonald's  (MCD)  would eventually grow into the world's biggest fast-food chain.But McDonald's has carefully curated its offerings over the years, sticking to a robust menu of classics while finding ways to introduce new items that resonate with customers.💵💰Don't miss the move: Subscribe to TheStreet's free daily newsletter💰💵While McDonald's has enjoyed staying far ahead of the competiti...

Netflix has a genius plan to find its next big hit show

Although the space where it innovated has filled up with a slate of competitors, Netflix  (NFLX)  remains on the top of the heap when it comes to success.In 2024, Netflix ranked as the fastest-growing streaming service of the year, scoring twice as many customers as the next fastest-growing steaming service, Peacock.💵💰Don't miss the move: Subscribe to TheStreet's free daily newsletter💰💵During its first-quarter earnings call, Netflix reported a 12.5% increase in revenue over the prior year, makin...

How one brand is transforming the THC soda industry

The alcohol industry has seen some major changes over the last decade that you may have noticed.First, there was the overwhelming adoption of White Claw in 2019, which you could hardly miss if you went anywhere where drinks were being sold. It seemed everyone was holding that white can with the colorful strip at one point in time; it was simply the drink of choice for a while. You may have been bewildered as to what the fuss was all about if you actually tasted one — seltzer and a whiff of fruit...

This popular retailer could be completely destroyed by tariffs

As news of President Trump's new tariffs have settled over the United States like a shockwave in the last week, many companies are realizing their operations are about to undergo a major change.Industries from automotive to retail to tech have responded in different ways. Apple announced it would begin to source iPhones from India instead of China. Audi chose to hold cars shipped to the U.S. in port rather than offload them and have importers pay the 25% tax that has been levied. And Walmart ask...

TikTok wants to steal a key part of eBay's business

For the past 30 years, people looking for rare collectibles have relied on eBay to help locate their holy grails.While the collectible market has plenty of retail options aimed at specific collectors, such as baseball card enthusiasts, eBay continues to be a source both for popular collectibles and unusual items that fall outside those categories.One area of collectibles that has long been lucrative for eBay, however, is the collectible sneaker market. Collectors are known for sparing no expense...

Google's Waymo is planning a move that's downright creepy

Calling a car has come a long way since the days of waving down a taxi driver and hoping he chooses to pull up to the curb for you.These days taxis are considered a second choice to ride services like Uber, which changed the industry in 2011 by offering a model from which both driver and rider could benefit.💵💰Don't miss the move: Subscribe to TheStreet's free daily newsletter 💰💵Lyft followed suit in 2012, becoming Uber's biggest competitor and grabbing a piece of the burgeoning market for itself...

Star analyst makes a grim prediction for the tech market

With a wave of Trump's newly announced tariffs about to go into effect on April 5, U.S. consumers and businesses alike are preparing for a blow unlike anything they've ever experienced.The tariffs, as many experts predicted, heavily impact tech industries that manufacture goods using parts from China and other Asian countries.💵💰Don't miss the move: Subscribe to TheStreet's free daily newsletter 💰💵That translates to major trouble for the tech industry, which has relied on Asian supply chains for...

Jeff Bezos' Amazon quietly launches plan to take down Elon Musk

Jeff Bezos is one of the best-known names in the world, thanks to the 27 years he put in to transform Amazon from an internet bookseller into the retail behemoth it is today.Bezos has since stepped down from his CEO post and turned his attention to the stars. He now owns Blue Origin, a space technology company that's been bubbling in the news as of late after announcing that the crew of its New Shepard rocketship's 31st mission would be all-female, including high-profile people such as Katy Perr...

Nintendo's shocking price decision frustrates fans

Ever since Nintendo  (NTDOY)  hit it big in the US in 1985, the Japanese company has found great success in the video game market for children and adults alike.One key to its success has always been to prioritize fun, leaning heavily on a memorable roster of characters from its star franchises, such as Mario, Zelda, Kirby, and more. 💵💰Don't miss the move: Subscribe to TheStreet's free daily newsletter 💰💵However, Nintendo has often drawn criticism for being behind the curve when it comes to hardw...

The Surreal World of Zoë Ligon

I like Zoë Ligon immediately when I meet her. Yes, we jive on mutual interests, including a love of dildos and weird little indie horror games not enough people know about. But if I have to attribute it to anything, there’s just something extra special about a woman happily posing for a sexually suggestive photo while wearing a Gollum mask.


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Ligon, the self-named “dildo duchess,” doesn’t take herself too seriously despite doing seriously import...